Once you have people to share with, how and what do you share? Add one or more of these to your plan.
- Lend your opinions and know-how to blog posts, news articles, LinkedIn groups and questions, group meetings, and individuals
- Write a blog, produce video tips, develop tools, publish white papers, create a slideshows – share them with your connections with RSS and social sharing buttons
- Share risk
- Use social sharing tools to share links, tips, tools, ideas, wisdom or connections
- Share resources – advertising, people, space, supplies, equipment, knowledge, budget
- Volunteer your skills, knowledge and experience
- Donate products and services
- Write press releases that relate your business to relevant topics in the news, publish them, and share them with the list of PR contacts you made
- Relay the vision, value, and virtue of you, your products and your services through sales and marketing
- Share social, economic and environmental responsibility
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